Grey has advised the owners in connection with the sale of the shares in Defiso Media AB to Adelis Equity Partners.

Defiso Media, founded in 2010, conducts business within digital marketing. The company provides tailored search engine optimization services to small and medium-sized enterprises, mainly delivered through the company’s landing pages. During the company’s financial year ending in August 2017, Defiso Media had revenues of MSEK 43 and EBITDA of MSEK 16.

Adelis Equity Partners is a private equity firm investing in Nordic based, middle-market companies.